At Animat, we believe in giving more than we take from the planet. Every time a farmer installs an Animat 4×6 ft rubber mat, they help prevent 6 end-of-life tires from entering landfills. This commitment is at the heart of our purpose: to build a more sustainable and resilient future for farmers, animals, communities, and the environment. As part of the North West Rubber Group, we proudly collaborate with environmental leaders, government agencies, and industry associations to support broader climate action goals.
Tires are built tough — and that strength doesn’t disappear at the end of their first life.
Our mats retain the tire’s natural elasticity, abrasion resistance, and form stability, making them ideal for supporting livestock comfort and durability in harsh agricultural environments.
We don’t stop at the rubber. We’ve invested in advanced steel and fiber separation systems to ensure that 100% of each tire is recycled – rubber, steel and fabric – nothing is wasted. Every component is repurposed — creating a truly zero-waste recycling stream.
Here’s what that promise looks like in action:
By improving animal comfort, production and longevity, farmers and producers are able to make a significant impact in reducing methane and CO2 emissions.
Every time the dairyman installs 10,000sq ft of Animat rubber flooring in his barn, the impact on CO2 emissions is material, equating to over 400 end of life tires being saved from entering our landfills.
Fewer cows are required for the same output reduces methane emissions. With the accelerated production cycle for beef cattle reduces methane emissions.
Sustainability doesn’t stop with materials — it extends to how we operate, too. Our intelligent manufacturing process allows us to reintroduce rubber offcuts back into the cycle, making our production process virtually waste-free. We continuously invest in water treatment systems to safely return clean water to the environment after use in manufacturing. Plus, we are rolling out a tree and grass planting program to maintain a natural environment around our Sherbrooke manufacturing facility.
By helping to improved cow comfort & reduce lameness, rubber enables each cow to produce more over its lifetime, thereby lowering its per-unit carbon footprint and supporting more sustainable agriculture.
Whether you’re managing a family farm or a large-scale operation, sustainability starts with smart choices — and sometimes that means thinking from the ground up. Explore Animat’s full range of recycled rubber mats and flooring engineered for comfort, durability, and environmental impact.
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